Mike Wilhelm | March 2012
http://www.videomaker.com/article/15610/
Whether you’re dealing with a new client or someone that you have been working with for years, helping the client achieve their goal is your primary focus, but its also important to build a level of trust. Three tips will help guide you to a better relationship with your client while filming a commercial.
It’s typical that a business owner that you work with will love to talk about what they do. In your first meeting with them you should gather information from them, fin
d out exactly what their business does and how they do it. The smallest detail can come in handy when shooting. You also want to make sure the client gets what they want to out of the production. This often means bending to their ego. In order to produ
ce the best commercial you need to earn their trust. Don’t be cocky but it helps to casually talking about your experience. By following these three simple tips, you will be able to grow and maintain a level of trust with your clients.
This article taught me that no matter who you are working with you need to trust them and their opinions. Also to not shoot down someone else’s ideas. Everybody has ideas that could work and be better than the ideas you have.